Technology
The technology behind Heard.
Heard is not a wrapper around a generic chatbot. It is a reasoning engine, a set of models tuned for customer service in Arabic and English, an API platform to build on, and a research team pushing all three. Here is how it fits together.
The whole stack
Resolution is an engineering problem, so we engineered for it.
Answering a question is easy. Resolving it — grounded, validated, acted on, and provably correct — is hard. Every layer of Heard exists to make that the default outcome, not the lucky one.
Explore the technology
Four layers, one system
Each layer is built for the same goal: conversations that end in a real outcome, in the customer’s own language.
AI engine
The reasoning loop that turns a message into a grounded, validated action inside your systems.
Learn moreModels
Models purpose-built for customer service — Arabic-native, including Gulf dialect, and English.
Learn moreAPI platform
Build with our top-performing CX models directly, for developer and platform teams.
Learn moreWhat makes it different
Built for the job, not adapted to it.
- Native Arabic, including Gulf dialect, alongside English — not translation bolted onto an English-first model.
- Every answer grounded in your approved knowledge and cited to its source.
- Multi-stage validation before the agent speaks or acts, so it does not invent a policy or a price.
- The same reasoning available through the product and through the API — one engine, two front doors.
See the technology at work.
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